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5 New Year’s Resolutions to Help You Crush Your 2022 Brokerage Goals

Real Estate Brokerage

Almost everyone comes into the new year with some resolutions. But now that we are 3 weeks in, let's drop the lame ones and talk about some that might actually help you and your business. 

New year’s resolutions aren’t just for personal growth. The right new year’s resolutions can help you reach (and exceed) your 2022 brokerage goals.

Wondering which resolutions you should set to achieve your brokerage goals in 2022? To start, let’s look at the first one – taking back your time.

1. Take back your time

New Year New Me card with a beach on backgroundRunning your brokerage takes dedication and commitment. Unfortunately, it can also suck up all your time, leaving you little time for anything else.

Between managing agents, handling administrative work, running reports, accounting, and other time-consuming tasks, it can feel like your work is never-ending. Getting bogged down in so much work can keep you from being at your best. This makes it difficult to perform well enough to reach your goals.

For 2022, you need to take back your time so you can be at your best. Using tech tools with automation is a great way to reduce your work – while still making sure everything gets done on time and correctly. Top tech can automate your marketing, transaction management, commission calculation, agent management, accounting, reporting, and more.

2. Do what you love

You’re likely running a brokerage because you love something about real estate. Whether it’s working with clients, mentoring new agents, or any other aspect of real estate, there’s something you love to do.

An elegant business person getting advice to do what you love from big letters illustration in grey empty environment concept-1However, running a brokerage requires you to focus on administrative tasks like accounting, running reports, and coordinating transactions. So, you spend most of your time doing tedious and uninspiring tasks that keep your brokerage running. Rarely getting to do what you love can make it hard to find the motivation to reach your brokerage goals.

In 2022, you should focus more on what you love to do, and automate or delegate the rest. The right tech tools can streamline your workflow, so you spend less time on menial tasks – like manually transferring data and determining commission splits. That way, you have more time to do what you enjoy (like working with new agents). And, you have more time and motivation to reach your brokerage goals.

3. Ditch what doesn’t work

You’re used to your current processes and tools. So, you know how to make your current tech and workflow work for your brokerage.

But, your current tools and processes may be holding you back. Your tools could be slowing you and your agents down by being hard to use, difficult to access on the go, and short on features you need. And, your processes could be creating a workflow that makes you and your team less efficient and productive.

Instead of sticking with things that don’t work, you should ditch anything that doesn’t work for better tools and processes. Brokerage tech with analytics and reporting can help you see what strategies work for your brokerage – and what processes don’t. That way, you can ditch tech or workflows that don’t work to focus on what helps you reach your brokerage goals.

In 2022, it’s time to ditch old tools and processes that hold you back for alternatives that work better.  

4. Set (and stick to) goals

New year’s resolutions won’t do much if you don’t know what you want to achieve. So, you need to set goals – like growing your brokerage. Not just any goals, though. You should set specific and attainable goals – like increasing your sales volume by x amount. Your goals should also have a timeframe you need to accomplish them by – such as by the end of 2022. Setting the right type of goals makes it more likely you’ll reach them.

Successful woman with arms up celebratingHowever, setting goals isn’t enough to succeed. You also need to stick to them. But, tracking your goals manually throughout the year can be tedious and time-consuming. That can make it hard to stick with your brokerage goals.

The right tech can make it easier to stick to your goals. Some back office software can help you set goals for you and your agents. And, this tech can help you track goals, so you can quickly see what you need to do to reach them. By making tracking goals easier, this tech makes it easy to crush your brokerage goals for a great 2022.

5. Adopt best-in-class tech

Real estate tech adoption will likely accelerate in 2022. So, having top brokerage tech is no longer a nice-to-have. Instead, it’s a must-have to keep up with your competition.

If you’re still using clunky, hard-to-use, and outdated tech, you can’t work as efficiently or close as many deals as your competitors. You also can’t provide an excellent client experience with subpar real estate technology. The wrong technology can make it almost impossible to grow your brokerage in 2022.

For 2022, you should adopt best-in-class brokerage tech to outperform competitors and reach your goals. Even better than adopting top point solutions is adopting a complete front and back office platform. That way, your tech works seamlessly together to maximize efficiency, productivity, and agent performance – helping you crush your 2022 goals.

Wrapping It Up

2022 is shaping up to be another great year for residential real estate. Whether 2022 is a great year for your brokerage is up to you and your agents. The right new year’s resolutions can help you crush your 2022 brokerage goals. Resolving to take back your time, do what you love, ditch what doesn’t work, set (and stick to) goals, and adopt top tech can all help you rock 2022.

One way to accomplish your 2022 resolutions is with the right back office tech. Brokermint’s complete, cloud-based, easy-to-use back office platform has the tools you need to achieve your resolutions and brokerage goals. With 5 modules (transaction management, commission automation, accounting, agent management, and reporting and analytics), Brokermint also has everything you need to streamline your back office.

Start 2022 out strong by booking your Brokermint demo today.